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Last update: Thursday March 22, 2007 14:29
Decide on the type of display - open to all-comers, solely for juniors
or a particular club? This will affect the choice of venue; if you want
to attract interested members of the public, somewhere like a shopping mall
can work well. Note that many locations will often give a venue free for
some good publicity. Check that the proposed date does not clash with a
local chess event or major occasion such as the FA Cup final.
If you need a player, contact the English
Chess Federation Office.
Organise tables, chairs and chess sets; the first two are normally provided
by the venue, the latter from a chess club.
Decide how to raise money. Will players pay a fee or might a local sponsor
cover costs? You may decide to raise funds for a charity - spnsorship for
a certain amount per move generally works well for juniors, while adults
often prefer to pay a board fee.
Publicise the event through local papers, chess columns and magazines,
radio, Teletext, clubs and schools, depending on the type of audience you
wish to reach.
Try to get local firms or games shops, for example, to provide prizes for
wins and draws.
On the day you will need assistance during the display; for example organising
the players, providing refreshments, explaining to passers-by what is going
on and generally being in charge.
After the event, report the results of the event to the providers of publicity and keep press cuttings and other media exposure - this will ease the task of finding a sponsor for the next event. Please send details of the event to the ECF office.